Circle Social Inc. / February 17th, 2022 / The business of recovery is changing fast. Many executives are getting left behind. The Recovery Executive Podcast talks to experts in the field on marketing, operations, M&As, billing, and growth to help you build your organization, serve more of those who need help, and stay on top.
PR is often delegated to the marketing team or not done at all at many behavioral health organizations. Ted Bender, CEO of BeWell Network, sees it differently. Across roles and organizations, he has consistently become a go-to source for local media outlets, becoming the face of the company in the community. Now, he is even hosting his own national videocast on YouTube with some famous individuals.
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Bruce is a recognized expert in substance abuse treatment marketing and call center management. With his 30 years’ experience in substance abuse recovery, his knowledge regarding how the treatment process works cannot be overstated. Bruce has assisted thousands of people who were seeking treatment for alcohol, substance abuse, and dual diagnosis. He has maintained continuous recovery from various addictions since September 1989. Besides himself, he has placed his own children, employees, family members, friends and other loved ones into various treatment programs.
Bruce was the Assistant Vice President of Admissions for American Addiction Centers “AAC”, a nationwide dual diagnosis treatment center with over 1,000 beds. Since 2014, he has built and operated many call centers in Nevada and Texas. Prior, Bruce built over 20 years of Direct Response Marketing “DRM” experience, marketing products on the internet, radio, TV, and print. Bruce is considered a pioneer of “direct to web only” marketing. He is also an early pioneer of using numbers in web URLs on those mediums.